AIR Global CEO Stuart Brazier on Hookah Lifestyle: ICR Conference 2026 – ExecEdge
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AIR Global CEO Stuart Brazier on Hookah Lifestyle: ICR Conference 2026
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AIR Global CEO Stuart Brazier on Hookah Lifestyle: ICR Conference 2026

Exec Edge and PE Edge hosted a fireside chat at the ICR Conference 2026 with Stuart Brazier, Chief Executive Officer at AIR Global. The in-person interview was joined by Editor-in-Chief John Jannarone, and they discussed what differentiates AIR from other hookah producers and lifestyle inhalation brands, the company’s investment in technology and digital innovation, AIR’s process of going public via SPAC with Cantor Equity Partners III, Inc. (Nasdaq: CAEP), among other topics.

About Stuart Brazier

Stuart joined AIR in January 2019, bringing over 22 years of international business experience from British American Tobacco (BAT), where he held senior roles including Regional Head of Finance for Europe and North Africa, Area Director for North Africa and Regional Manager for Asia Pacific. He holds a degree in Economics and Accountancy and has completed executive studies at Harvard Business School and IMD. Stuart is also a Chartered Management Accountant.

About AIR Global

Launched in 1999 and headquartered in Dubai, AIR is a global innovation leader in social inhalation, with a multinational presence in over 90 markets worldwide. Its portfolio of companies and assets includes Al Fakher, the world’s leading hookah brand; Hookah.com, North America’s number one B2B e-commerce platform for hookah by market share; and OOKA, a highly innovative charcoal-free hookah device, among others. AIR’s science program, conducted in partnership with independent accredited laboratories, enables the development of innovative products that combine centuries of tradition with cutting-edge technology to minimize harm and maximize enjoyment for millions around the world.

AIR is currently in the midst of a business combination with SPAC Cantor Equity Partners III (Nasdaq: CAEP), which is expected to close in 1H 2026 at a pro forma enterprise value of $1.749 billion.

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Exec Edge NYSE Firesides Scheduled Feb 3, 2026

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